Diary / Beauty / Sep 27, 2022
Easy On, Easy Off: Meet The Cleansing Stick
Written by: Bobbi
Photography by: Ben Ritter & Jon Paterson
“Great makeup starts with healthy skin.” - BOBBI
My philosophy has always been that great makeup starts with healthy skin, and the first step in any skin care routine is cleansing. Whether you wash your face at night, in the morning, or both, this simple act sets the stage for the rest of your skincare and in turn, your makeup routine.
When formulating our first cleanser for Jones Road, I wanted to create something that was gentle enough to work across skin types, wouldn’t strip the skin of essential oils (this was especially important to me as I’m someone with dry skin), and would be super quick and easy to use. The Cleansing Stick is a travel-friendly solid oil cleanser that leaves skin feeling clean, moisturized, and healthy while effectively dissolving makeup and impurities.
The Cleansing Stick is made with a trifecta of vitamin- and fatty acid-rich jojoba, avocado and sunflower seed oils that not only help to dissolve makeup, but also help to moisturize and soothe skin. We also used sodium myristoyl glutamate, which is a natural plant-derived coconut fatty acid that replaces traditional surfactants (used for cleansing in face washes) to gently cleans the skin without stripping away moisture.
Whether you have dry, combination, or oily skin, you’ll get an effective cleanse using The Cleansing Stick. Apply the stick directly to dry skin and add water to emulsify. This will create a soft, milky lather that you’ll rinse away and follow with the rest of your skin care routine. If you’re someone who likes to double cleanse, follow this step with your foaming or exfoliating cleanser of choice.
The Cleansing Stick is a low maintenance addition to any skincare routine and a total game changer. I can’t wait to hear what you think.