Diary / Beauty / Sep 26, 2022
These Products Changed His Life
Written by: Andy Hnilo
On March 20, 2011, I went from riding the great wave of the universe into invention. I had been hit and run over by two cars while walking and checking my phone. I will never forget that feeling of waking up in an ICU bed and looking at the texture of what my skin now looked like -- it is something that I wouldn’t wish on anyone. That experience fast-forwarded my obsession with never wanting my parents to look at me like that ever again and it is a moment still shakes me to this day.
During my recovery, I didn’t want to be seen during the day and that left me with a lot of time to create and research. I would run the Chandler Bike Path at night with my jaw wired shut and dream of one day having my parents see their little boy again. Perspective is real and it rocked me right into the purpose that I was searching for. Unhappy with what I saw on store shelves, I became interested in active ingredients that created a noticeable difference in my appearance. I constructed Alitura Naturals out of a necessity for myself.
Your skin is your largest organ and my products are an example of what works. They are built from scratch with the sole intention of making you feel better about what you see in the mirror. I create products with a disregard for our cost. I have been given a second chance so instead of being driven financially, I am driven by the impact of these products.
These products have changed my life. I got that look back from my parents. It is now my duty to share these products with the world. Life is about having a legacy and at Alitura, we seek perfection so you can experience excellence.
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