Just Enough For Better Skin Days
The skincare-meets-makeup tinted moisturizer — subtle, hydrating coverage that conceals redness and lets your skin still look like skin.
- Clinically Proven to Hydrate
- Protects Your Moisture Barrier
Why You'll Love It
5 Reasons to Try Just Enough Tinted Moisturizer
01 Quick, Easy & Natural Coverage
Blends seamlessly with your skin in seconds — you'll feel put together without looking like you've done a thing. Apply with your fingers anytime, anywhere.
02 Skincare That Doubles as Makeup
Clinically proven to improve your skin's hydration and protect your moisture barrier against dryness. Real skincare benefits as you wear it.
03 Lightly Conceals Without Looking Made-Up
Subtle yet effective at concealing redness and evening out your complexion. Light coverage that lets your skin still look like skin.
04 Streamlines Your Busy Routine
An effortless, all-in-one product — skincare and makeup in one step, so you can throw it on before running errands or on the way to a meeting.
05 Developed By Makeup Artist Bobbi Brown
Designed by Bobbi to give your skin a fresh, healthy-looking finish — not a mask. The tinted moisturizer for women who don't want to look like they're wearing foundation.
Benefits Of Just Enough Tinted Moisturizer
Clinically Proven Skincare Benefits
Proven to hydrate dry skin, protect your moisture barrier, and stay pore-friendly. Real skincare benefits inside a tinted moisturizer.
16 Shades For Every Complexion
From Alabaster to Cocoa — 16 shades developed to flatter every skin tone. Take our shade quiz to find yours in under a minute.
Hydration That Lasts
Clinically shown to boost skin hydration within an hour of use, with skin barrier improvement in 100% of subjects.
What Our Customers Are Saying
“Feels Like Nothing, Looks Like Everything”
“My Daily Must-Have”








Just Enough Tinted MoisturizerJust Enough
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Just Enough is a lightweight tinted moisturizer that smooths and evens skin tone with a soft touch of coverage. It hides redness, looks natural, and feels like nothing on your skin.
Packed with hydrating ingredients, it keeps your skin moisturized — without clogging pores.
Choose from 16 flexible shades. Perfect for busy mornings, bare-skin days, or anytime you want to look fresh without the fuss.
*Non-Comedogenic
(50 ml / 1.69 fl.oz.)
- ALABASTER is pale with neutral pink undertones
- PORCELAIN is pale with neutral undertones
- FAIR is fair with cool undertones
- IVORY is fair with warm undertones
- LIGHT is light with warm undertones
- BEIGE is light to medium with neutral undertones
- MEDIUM is medium with neutral warm undertones
- MEDIUM HONEY is medium to tan with neutral warm undertones
- HONEY is medium to tan with warm undertones
- GOLDEN is tan with warm undertones
- PECAN is dark with neutral undertones
- ALMOND is dark with warm undertones
- CINNAMON is dark with cool undertones
- CHESTNUT is dark to deep with cool undertones
- DEEP is deep with neutral undertones
- ESPRESSO is very deep with neutral undertones
Still haven't found the perfect shade for you?
Bobbi's Tip:
“It evens out your skin, it covers discoloration and redness, and as a result you look like you’re not wearing anything at all.” Xx Bobbi
Sodium Hyaluronate
Even smaller in size than hyaluronic acid, this is a great humectant that restores suppleness & improves appearance of dry skin. Moisturizing and skin-restoring against environmental stressors.
FOUNDED BY BOBBI BROWN
"Miracle Balm is my go-to for a natural and healthy-looking glow."
How to Apply
Dispense
Apply directly to your face, avoiding the eyes. A little goes a long way.
Warm It
Use your fingertips to warm and blend, or pick up The Daily Brush for smoother application.
Blend In
Build coverage where needed. Pair with The Face Pencil for stubborn dark spots or extra redness.
What's inside
Sodium Hyaluronate
A moisture magnet that pulls water into the top layers of skin. Plumps and hydrates without ever feeling sticky.
Vitamin E
Antioxidant that shields skin from environmental stressors and supports your moisture barrier all day.
Skin-Identical Lipids
Reinforce your moisture barrier as you wear it. Your skin holds onto hydration longer — even after the makeup comes off.
Frequently Asked Questions
How much coverage does JETM provide?
Just Enough Tinted Moisturizer offers light to medium, buildable coverage. It evens skin tone, conceals redness, and lets your skin still look like skin.
Is it safe for sensitive and acne-prone skin?
Yes — dermatologist tested, non-comedogenic, and clinically shown to be gentle on sensitive skin and improve moisture barrier within an hour of use.
How do I find my shade?
Take our 60-second shade quiz designed by Bobbi to match you with the right shade for your skin tone.
How does this differ from What The Foundation?
JETM offers lighter coverage and a more breathable feel than What The Foundation. Many customers keep both — JETM for daily, WTF for when they want more coverage.
Is it scented?
There is no fragrance in this formula.


